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Make Your Business Flourish Through Extensive Video Marketing
Business: Marketing
If you want to drive better traffic to your website and make a good impression on them, you?d be surprised as just how effective on-site videos can be for getting the results you want. Videos can be very beneficial. In this article we will discuss the ways to get the most from videos and how to use them to your advantage. Do not feel alone if you are experiencing doubts and feeling like your new business endeavor is way too much for you. IM business owners and marketers who have successfully taken advantage of Unique Article Wizard and who have been around the block a few times realize the truth in that statement. There are several reasons why those who are making money with their business tend to outsource as much as possible. We understand if you are not quite at that point, though, but there is much available that is very low cost or no cost. It is never a good idea to run straight ahead before you really know the ins and outs of any technique or approach. We know you want to grow your business and expand, but due diligence is simply common sense.
Create Concise and Effective Videos
There is no question that Twitter is a powerful tool for Internet marketing, although it is often underestimated. If you want to get targeted traffic to your website, as well as make a quality email list, Twitter?s the way to do it. Combine the already excellent benefits of Twitter with videos and your results will skyrocket; the increased exposure you?ll experience will work to increase your conversion rate. Twitter will turn your videos into superpowered marketing tools. One of the biggest advantages Twitter has when it comes to growing your business with video is that it can easily go viral. Many people ?retweet? interesting and informative tweets, which means your video will have the potential to spread virally and reach different corners of the web. All this does is prove that your video marketing can reach unprecedented heights when social networking is thrown in the mix. As you are going along and working your business, you will learn new ways to promote your offers; so what you need to do is hypothetically apply them to what you do and see if it is viable. Very many online businesses and marketers have found commission vantage to be useful; yet we know there are many who cannot or will not use it for some reason. However, as strange as it may sound not all marketers want to take their businesses to higher levels of performance. On the other hand, it does seem in our experience that most businesses want to do more. It only makes sense that you will want to entertain processes you have not yet used. There are just so many different applications for old methods that are new, and that is due to the nature of the online environment.
Track Your Performance
The vastness of the Internet is backed by a great amount of advanced technology. There are many different ways that you can use to track your traffic and properly analyze the results. You will definitely benefit from putting the time and effort it will take to track and measure the impact and performance of your videos upon your potential customers. You can find plenty of tools that will examine your videos and tell you how many times the video was watched. How much traffic came to your website as a result of seeing your video on YouTube or other such video sharing sites? How much of this traffic leads to a sale? These are the types of things you can find out when you take the time to track your results. The biggest advantage the Internet has for marketers is the ability to track their performance, which is important to improve, enhance and optimize your video marketing campaigns. When you consistently track the performance of the video, you will realize what type of content your audience is truly interested in and then you can make much better videos going forward. We hope you found this discussion helpful for your business needs. But always remember that practically all businesses on the web can typically absorb more marketing diversity. When you have a diverse set of marketing and advertising campaigns underway, all the time, then if you lose one for some reason the effect is not devastating. People in business, on or off the net, have been wiped out and lost all their hard work and income stream. You can learn how to use Rip Curl Commissions in your business and become profitable, of course, but forget autopilot internet riches and keep working hard as well as smarter. The competition is always working to grab your market share, and you never know when or if your one trick marketing pony could become obsolete the next day.
Not only is internet video marketing effective but it can be a crucial part of setting your business apart. If you still haven?t considered adding video marketing to your list of promotional methods, then it?s high time that you looked into it. Video sharing is widely popular on the internet and sites such as Youtube have huge audiences just waiting to be tapped into, people not only use these videos as entertainment but as a way to influence their own purchasing decisions. Work on some of the best marketing platforms out there on the Internet by using video marketing in your advertising.
This article was written by admin on May 5, 2012
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শনিবার, ৫ মে, ২০১২
Nonprofit Information: Whitehouse News: Join the Summer Jobs+ ...
Summer Jobs+ is a joint initiative that challenges business leaders and communities to join the Obama Administration in providing hundreds of thousands of summer jobs for America's youth.
This week, Secretary of Labor Hilda Solis announced nearly 300,000 new jobs and employment opportunities geared towards low-income youth 16-24, and launched the Summer Jobs+ Bank, an online job search tool to help aid the summer job hunt. Check it out: http://wh.gov/summerjobs
Interested in getting involved?
President Obama is calling on businesses, non-profits, and government to provide pathways to employment for low-income and disconnected youth in the summer of 2012.
Here's how you can get started: http://www.dol.gov/summerjobs/Employers.htm?
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Palm Springs Business Attorney?s Top Ten Sarah Palin You Betcha ...
Here is Palm?Springs Enterprise Attorney Sebastian Gibson?s Top Ten:
1. You Betcha, sign a million book deal.
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2. You Betcha, get an additional snow mobile or two.
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three. You Betcha, purchase seven houses to keep up with McCain.
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4. You Betcha, take over as a tv speak show host as soon as this Alaska gig is over.
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five. You Betcha, replace that Katie Couric and her confusing interview questioning.
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6. You Betcha, turn those Alaskan consignment stores she utilized to shop at into high end boutiques.
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7. You Betcha, spend, spend, invest.
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8. You Betcha, drill, drill, drill.
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9. You Betcha, give to be Barack Obama?s personal shopping assistant.
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10. You Betcha, open campaign offices for President in 2012.
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Now here is every thing (well, virtually everything) you need?in business?about individual injury, car accidents, brain harm, wrongful deaths, organization, real estate, landlord-tenant, homeowners association law, construction, patents, trademarks, corporations, entertainment law, advertising, copyrights, and litigation with out making any severe legal missteps.
If you need to know a lot more about company, environmental, international law, election and campaign law, consumer law, class actions, constitutional, world wide web, publishing, advertising, media, food and wine, hotel and restaurant law, estate planning, wills, trusts, water law, agricultural, insurance law, bad faith, psychologist and psychotherapist defense, education law or child accidents, you can find useful information by searching for those subjects and adding the words Palm Springs business lawyer or Palm Springs company attorney to your search terms and searching for other articles by Sebastian Gibson.
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You can also understand more about any of these enterprise areas of law and how we can assist you as Palm Springs business attorneys, or as lawyers in any city, by calling the Law Offices of R. Sebastian Gibson at any of the numbers which can be discovered on our site at http://www.SebastianGibsonLaw.com .
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1. Personal Injury, Auto Accidents, Drowning Accidents, Brain Harm, Catastrophic Injuries and Wrongful Deaths in Palm Springs ? If you?ve had a Palm Springs auto, motorcycle, truck, pedestrian, bicycle, bus, train, airplane or vehicle accident of any type, get the other driver?s info, take camera or cell phone photos, call the police, get a report, seek medical treatment right away, call us or an additional excellent Palm Springs individual injury lawyer, follow up with more medical treatment if you are still hurt, report the accident to your insurance agent, file a report with the DMV and do not talk to any person else or give a recorded statement until you talk with us. If you?ve lost a loved on in an accident, call us or one more great Palm Springs individual injury lawyer immediately. If you?ve been bitten by a dog, get treatment, call animal control and then call us. If you or somebody you know has come close to drowning, seek medical treatment immediately as death or serious injury can still happen hours later.
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2. Palm Springs Enterprise ? Put every thing in writing and preferably with our aid or the help of one more great Palm Springs organization lawyer. Invest money only as you require to. A Palm Springs organization attorney can tell you where to save expenses and how to do it without risking liability. Limit your promises to employees and to buyers. Purchase insurance. Safeguard your intellectual property at the outset. Do not disclose your inventions or any trade secrets to anybody without a non-disclosure agreement. Incorporate as soon as you are profitable. Get legal suggestions for issues or indications of pending lawsuits immediately. Maintain all expenses, such as labor costs, to the bare minimum. Constantly use confidentiality agreements when disclosing valuable information and be careful what info you agree to obtain. Tell buyers they ought to pay in advance or on delivery. Do not agree to bill and be paid at a date following delivery. Otherwise you won?t be paid on a percentage of your products. Be wary of the possible for fraud by buyers, company partners and employees.
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3. Residential and Commercial Real Estate, Landlord Tenant Law, Mortgage Law and Homeowners Association Law in Palm Springs ? Use a Palm Springs real estate lawyer who is also a Realtor, or a Realtor who is also a Palm Springs real estate attorney. Do not buy or lease a lot more than you need. Decide on the correct location. Pick the right mortgage. Don?t refinance if you think you might need to walk away from a home. Do not buy far more than you can afford. Check out the neighborhood carefully. Get a residence inspection and a residence warranty. Have a Palm Springs real estate lawyer look over the documents. Homeowner Associations are facing a host of problems stemming from the number of foreclosures. As fees are reduced by vacant homes and condos, projects ought to be trimmed back or delayed in order to save funds. Some homeowner associations, who had been already in trouble, may face extra problems in the future and both homeowners and their associations need to consult with legal counsel to aid resolve how to deal with such issues.
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4. Construction in Palm Springs ? With the construction industry in it is biggest ever slump, down a lot more than 90% from its peak in many areas, Palm Springs contractors require to shift their focus to energy free homes, apartment construction and to take advantage of contracts likely to be offered for bid under the new administration?s plan to develop new jobs rebuilding the country?s infrastructure, construction of roads, bridges, the electrical grid and other utility projects. If you are dealing with contractors your self, always use licensed contractors and have a Palm Springs construction lawyer look over your contracts. You can also investigate the contractor on the internet to make sure he is licensed and insured and a Palm Springs construction attorney can do an additional investigation at small additional cost. By no means pay a contractor the whole sum for a project at the begin. Put all agreements in writing, which includes any changes.
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5. Palm Springs Patents and Biotechnology ? A patent really should be applied for, for any new, and non-obvious method, or invention and to any new improvement of an invention at first chance. A patent is good for 20 years. Depending upon the complexity, most utility patent applications will price between ,000 and ,000.00. A design patent can be applied for by a Palm Springs patent attorney, for the look of an item and is excellent for 14 years. A provisional patent can be applied for, excellent for one year at a price of half of the usual utility patent cost but is only great for one year. If the inventor does not upgrade the provisional patent into a utility patent application within that period, normally for the price of the remainder of the corresponding price of a utility patent, the inventor loses his or her protection. A patent is pending when it has been applied for, and can be licensed, or sold outright. Without a patent, others can make and sell your invention with no compensation to you. Patent searches support the Palm Springs patent lawyer write an application around existing patents and cost an additional sum, usually under ,000.00. Drawings must also be ready for the patent application generally for under .00. A design patent can be sought for between ,000 to ,500 and a European design patent for between ,000 to ,500. Accelerated patent applications generally price an extra 50% of normal patent applications. Foreign patent applications also need extra fees.
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6. Palm Springs Trademarks ? Trademark any original logos, designs, words, phrases, symbols or combinations that you use to identify your products or services as soon as possible. Call a Palm Springs trademark attorney as soon as anybody else?s trademark or service mark is so similar as to cause a likelihood of confusion in the public or if you receive a cease and desist letter from someone else accusing you of infringement. Trademark applications range from between ,500 if there has not yet been any use of the trademark to ,500 to apply for a trademark already in use. Therefore, to save cash, produce some items and advertising materials and apply for the trademark once they are ready to be sold and advertised.
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7. Palm Springs Corporations ? By no means incorporate by yourself. Corporations will not protect you from liability if you do not follow corporate formalities properly. Safeguard your intellectual property from the begin with the aid of a Palm Springs corporations attorney. Don?t borrow somebody else?s employee handbook or fire problematic employees without having legal advice. Don?t get investors without having seeing 1 of our Palm Springs corporate attorneys. Cut costs to the bone. Use additional money to advertise, and sell in new markets. A Palm Springs corporations lawyer can provide you with suggestions as to which kind of corporation or LLC to use for your enterprise.
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8. Entertainment Law, Sports Law, Marketing, Advertising, Media and Copyrights in Palm Springs ? Whether or not you are a musician, an actor, a model, a writer, an athlete, a broadcaster or connected in any other way to the entertainment business, contact us or an additional good Palm Springs entertainment attorney as soon as any person gives you a contract to sign. Signing a poor contract can end your career prior to it is ever begun. As soon as you have written any body of work, have it copyrighted. You can do this very easily yourself, but if you require assistance or if someone else infringes your copyrighted work, you can then file suit against such a party.
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9. Palm Springs Litigation ? At the 1st sign that an individual could sue you or your company, consult with a Palm Springs litigation attorney. Many times, a lawsuit can be forestalled prior to it has been filed or the matter resolved with letters between the litigation attorneys. If you are served with a lawsuit, hire a Palm Springs litigation lawyer like one from our firm who specializes in mediations and non-binding arbitrations so your litigation can be resolved at the soonest possible opportunity and limit your exposure to years of lawyer?s fees and expenses as your case winds slowly by means of the courts.
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10. Employment Law in Palm Springs ? It might seem silly to feel you need to hire a Palm Springs employment attorney whenever you are contemplating firing an employee, but it has come to that. Nonetheless, a consultation with a excellent Palm Springs employment law firm can provide you with the suggestions of how to handle your employee relations both immediately and in the future as you either seek to cut costs or get rid of a problematic employee. If you have been sued or threatened with a suit, or are becoming scammed by an employee, consult a Palm Springs employment lawyer immediately.
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If you have a legal matter in Palm Springs, Palm Desert, Indio, Coachella, Rancho Mirage, La Quinta, Indian Wells, Cathedral City, Desert Hot Springs, Thermal, Yucca Valley, Joshua Tree, Twentynine Palms or anywhere in the Coachella Valley, our Palm Springs law firm has the understanding and resources to be your Palm Springs Lawyers and your Palm Springs Attorneys. Be sure to hire a Coachella Valley law firm with experience in Individual Injury, Automobile Accidents, Drownings, Brain Harm, Catastrophic Injuries, Wrongful Death, Company, Real Estate and Landlord Tenant Law, Homeowner Association Law, Construction, Trademarks, Patents, Corporations, Entertainment, Sports Law, Marketing and advertising, Advertising, Media, and Copyright Law, and who will endeavor to make certain that your rights are correctly represented.
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Moreover, if you have a legal matter which entails Environmental and Toxic Tort Law, Litigation, International, Shipping and Maritime Law, Employment, Election and Campaign Finance Law, Consumer Law and Class Actions, Constitutional, Publishing, Publicity, Privacy Rights, Web Law, Advertising and Media Law, Food and Wine Law, Hotel and Restaurant Law, Estate Planning, Wills and Trusts, Water, Agricultural and Natural Resource Law, Insurance Law, Poor Faith and Psychiatrist and Psychotherapist Defense, Education Law or a Child Accident in Palm Springs or anywhere in Southern California, call the Law Offices of R. Sebastian Gibson, or pay a visit to our internet site at http://www.SebastianGibsonLaw.com ?and discover how a Palm Springs attorney from our offices can assist you.
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শুক্রবার, ৪ মে, ২০১২
'American Idol' Castoff Skylar Laine Gets Faith From Miranda Lambert
'Miranda Lambert, my idol, didn't win 'Nashville Star.' She got third, and look at her now,' 18-year-old country singer tells MTV News.
By Kelly Marino
Skylar Laine performs on "American Idol"
Photo: Getty Images
Skylar Laine, the mud-slinging, boot-stomping, gun-shooting country girl, was given the ol' heave-ho on Thursday night's "American Idol" after receiving the fewest of nearly 60 million votes.
It was a results night definitely to be reckoned with, considering the show has proven time and time before that country fans are never to be underestimated — think Kelly Clarkson, Carrie Underwood and, most recently, Scotty McCreery. In true Southern style, the spit-fire singer went out with guns blazing, leaving the show with a performance of Miranda Lambert's "Gunpowder and Lead" and just happy to be embraced by people from her neck of the woods.
"I'm so happy that the South was rooting for me," Laine explained. "Country fans were rooting for me. That's all I want. All I want is a country group. Winning would have been great, but I just want to make an album. I want people to buy it. I want to be on the radio.
"Miranda Lambert, my idol, didn't win 'Nashville Star.' She got third, and look at her now — winning everything, pretty much. I'm just so happy to be here. So humble and just so thankful for everything."
With contestants asked to sing a song from the '60s as well as a British pop song the night before, Laine seemed to take each challenge head on, with all three judges praising both performances, and even Jimmy Iovine calling her a "fighter" with "great energy." However, the 18-year-old said goodbye to America after being joined in the bottom two with fellow Southern belle and roommate bestie Hollie Cavanagh. There are no hard feelings, though, said the Mississippi native.
"I love Hollie, and I know Hollie loves me," she said. "I know she'll support me in my career, and I'll support her in hers. I hope that she kills it next week — I hope that they all kill it next week. I'm so happy for them, for them all, and I'm gonna miss her, miss her and Josh a lot."
With this self-proclaimed singer-songwriter already looking to make a country album, what better way to show her appreciation to her close contenders than by writing a song about their once-in-a-lifetime experience together.
"I think the title for the song that I would write for all of us, all of my fellow contestants, would be 'Strength' because we have strength through all of this," she said, after pondering for a moment. "Strength through the hard times, strength through the happy times, and I'm going to have strength through this."
So, what's next? Laine will return to her roots for a little while after a whirlwind of press.
"Next for me now is 4 o'clock [a.m.] wake-up call for press tour right now," she explained with a smile. "So, I'm gonna have to go home and pack really quick. It's gonna take awhile, but then I just can't wait to get home."
Get your "Idol" fix on MTV News' "American Idol" page, where you'll find all the latest news, interviews and opinions.
Did you agree with Skylar's elimination? Sound off below!
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UFC on Fox 3 will answer these five questions
UFC returns to network television for the third time on Saturday with four bouts on Fox and six on Fuel TV. What questions will be answered when the fights are over?
1. Is Johny Hendricks ready for the big time? Since losing to Rick Story in 2010, Hendricks has been on a tear. He won three straight fights, including a 12-second knockout of Jon Fitch. His last test before being promised a title shot is Josh Koscheck, a one-time welterweight contender who has equally impressive wrestling credentials.
2. Does Nate Diaz deserve a title shot? UFC president Dana White says with a win over Jim Miller, yes. Diaz won his last two fights, but lost the two before that. The lightweight belt is being contested in August and Anthony Pettis is waiting in the wings. Even with a win, Diaz may have some time on his hands before fighting for UFC gold.
3. Is Josh Koscheck over the hill? Koscheck is 34. Hendricks is 28. That age difference means it's easy to look at the fight as old fogie vs. young buck, but Koscheck took offense, calling any media who pointed out the gap between their ages "retards." If he wants to prove he's not an old man, he needs to give a better showing in the cage against Hendricks than he did against Mike Pierce in February, when he barely won a split decision.
4. Will Pat Barry vs. Lavar Johnson last more than a minute? This bout kicks off the month of the heavyweight, and it promises to be the perfect way to start a May that will feature the Strikeforce heavyweight grand prix finals and UFC 146's all heavyweight main card. Barry and Johnson have 20 knockout wins between them. Chances are that number will be 21 by the time the bout is over.
5. How do the latest crop of "The Ultimate Fighter" products stand up? The preliminary card, airing on Fuel TV and Fox Deportes, is full of TUF castmembers from the past few seasons. John Dodson, Louis Gaudinot and Dennis Bermudez are getting their first shots at fights outside of the TUF finale, and this is their chance to show they're more than just good TV.
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Gabriel Aubry Requests HOW MUCH in Child Support?!?
With child endangerment charges dropped against him, Gabriel Aubry was back in court this morning to take up another legal issue with ex-girlfriend Halle Berry:
Child support for the former couple's daughter, Nahla.
Believing he needs a "proper environment" in which to care for the tyke, TMZ sources say Aubry is asking a judge to grant him $20,000 in child support payments. Per month.
Apparently Aubry plans to raise Nahla in a castle.
The case is complicated because Berry wants to move with Nahla to Paris in order to reside with fiancé Olivier Martinez. And it didn't move very far today because Gabriel reportedly misfiled some paperwork, delaying the proceedings. He was far from happy about that.
And nannies around the country cowered in fear as a result.
[Photos: WENN.com]
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Justin Bieber's 'Boyfriend' Video All About 'Cars, Girls'
Director X opens up about the singer's new video, premiering tonight on MTV at 7:50 p.m.!
By Jocelyn Vena
Justin Bieber in his video for "Boyfriend"
Photo: Island/Def Jam
Justin Bieber will show off an even swaggier side of himself tonight when he premieres his "Boyfriend" video on MTV. Before the premiere, Bieber gave fans a sneak peek of the sunny party clip.
The teaser features Bieber snuggling with a very pretty young lady, surrounded by muscle cars and his pals. It was that straightforward concept that intrigued the pop star and his team.
"It was just cars and the simplicity that they liked. Cars, girls, just young people hanging out, having fun, that kind of thing. When I heard it, I thought that's what it should be," Director X, who helmed the clip, told MTV News. "From what they wanted to do with Justin and the song and who he is and his age now, I thought that was it. They should expect the Justin they know, just a little more grown-up."
While he had never worked with the singer before, he admits that, like everyone else in the world, he was fully aware of who Bieber is. "I've seen him. I mean, he's Justin Bieber. There's no way you don't know who the kid is, but I've never worked with him before or met him before. So my exposure to him is the way any other TV watcher, Internet watcher would know him," he said, adding that he left the April video shoot a fan. "He's a good kid. He comes to work, gets the job done, dedicated to the gig. I mean, I like him."
Want more behind-the-scenes scoop from Bieber himself? The singer will sit down with MTV News' Sway Calloway tonight to premiere his "Boyfriend" music video during "MTV First: Justin Bieber" live at 7:50 p.m. ET on MTV. After the video premieres on air, Bieber will chat with Sway for 30 minutes on MTV.com, opening up about the clip as well as his June 19 album release, Believe. But that's not all: If you have a burning question for Bieber, you can get in on the fun by commenting below or tweeting @MTVNews with the hashtag #MTVFirst or #AskBieber.
Immediately following the premiere, the "Boyfriend" video will be available on MTV.com, so Beliebers can watch it over and over and over again.
Don't miss the "Boyfriend" video premiere tonight at 7:50 p.m. ET/PT on MTV during "MTV First: Justin Bieber," followed by a live Q&A with Justin himself on MTV.com!
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বৃহস্পতিবার, ৩ মে, ২০১২
Spotify offering students in the UK a 50 percent discount on Premium service
Streaming outfit Spotify and the National Union of Students have teamed up to offer scholars in the UK a whopping 50 percent discount on the music service's Premium plan. Of course, you'll have to meet a few requirements first, including having an "extra" NUS card and, naturally, a Spotify account. Once you've got those credentials in place, Spotify's Premium service will only set you back £4.99 per month, which gets you an all-you-can-stream buffet on both desktop and mobile -- yes, that includes the shiny new iPad app. The deal's said to be good for 12 months from the moment you sign up, and you can get started now at the NUS link below.
Continue reading Spotify offering students in the UK a 50 percent discount on Premium service
Spotify offering students in the UK a 50 percent discount on Premium service originally appeared on Engadget on Thu, 03 May 2012 13:16:00 EDT. Please see our terms for use of feeds.
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Louis C.K., Bjork among Webby Awards winners
FILE -- In a Tuesday, June 1, 2010 file photo, Bjork attends Marina Abramovic's "The Artist is Present" exhibition closing party hosted by Givenchy at the Museum of Modern Art in New York. Bjork won a 2012 Webby Award for Artist of the Year. (AP Photo/Charles Sykes, File)
FILE -- In a Tuesday, June 1, 2010 file photo, Bjork attends Marina Abramovic's "The Artist is Present" exhibition closing party hosted by Givenchy at the Museum of Modern Art in New York. Bjork won a 2012 Webby Award for Artist of the Year. (AP Photo/Charles Sykes, File)
NEW YORK (AP) ? When Louis C.K. released his comedy special "Live at the Beacon Theater" by himself on his website for $5, it was little more than a cautiously optimistic experiment.
Less than two weeks later, it had reaped more than $1 million. Already among the most respected stand-ups in the country, Louis C.K. was suddenly a new media trailblazer, too.
On Tuesday, the Webby Awards announced Louis C.K. is their "person of the year" for setting "a new precedent for distribution." Comedians Aziz Ansari and Jim Gaffigan have since similarly released albums online.
The Webbys, which celebrate Internet achievement, announced the winners of its 16th annual awards on Tuesday. The International Academy of Digital Arts and Sciences, which present the awards, shared the winners with The Associated Press shortly before they were to make an official announcement.
The awards spanned the breath of the Internet, from mobile apps like Instagram and Pinterest that have disrupted social media, to entertainers charting new digital ground, like Louis C.K. and Bjork.
Bjork was named artist of the year. Last year, the Icelandic musician released the album "Biophilia" as a multimedia presentation of music and apps.
She was among the special recognitions named by the Webbys, which also cited the photo app Instagram as breakout of the year. It was recently acquired by Facebook for $1 billion.
"It's been a huge year of change," said David-Michel Davies, executive director of the International Academy of Digital Arts & Sciences, a group of about 1,000 Web experts and Internet professionals.
Also specially honored were Juliette Lewis and Graydon Sheppard, who share the award for best actress for the viral video "S--- Girls Say." The video, which parodies common expressions, has been watched more than 16.2 million times on YouTube and spawned a viral sensation of countless similar videos. Sheppard, a male comic, appears in drag in the video.
In more than 130 regular categories, the Webbys give two winners per category: an official Webby award and a "people's voice" pick chosen from online votes.
Ferrell, who co-founded the comedy website Funny Or Die, won best individual performance for a video in which he reprised his impression of President George W. Bush, reacting to Osama Bin Laden's death.
The Onion won for best humor website and its video arm, the Onion Network, earned best writing in an online video for its satirical morning TV show video: "How to Get a Guy to Notice You While You're Having Sex With Him."
The pinboard-style website Pinterest won for best social media app, as well as a people's voice award for best functioning visual design. Best music app went to the streaming service Spotify, which Davies said typified "the intersection we're seeing between social and entertainment."
HBO Connect won for best TV website. The New Yorker's website won for best editorial writing.
One new category, people's special achievement for social change, went to Facebook. The award, which was voted for online, honors "important Internet work that played an integral role in advancing and organizing the masses."
The awards will be handed out in a May 21 event at the Hammerstein Ballroom in New York. Patton Oswalt will host the awards, whose winners are famously restricted to five-word acceptance speeches.
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Online:
http://wbby.co/winners
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I'm the Guy Who Made Snack Bags So Impossible to Open [Food]
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Another courageous casualty in Pakistan, journalism's most dangerous country
Murtaza Razvi, an editor at one of Pakistan's leading English newspapers, was murdered in Karachi yesterday. He was one of many journalists I met on a recent trip who have refused to give up their work despite threats.
Two weeks ago I was in an office in Karachi, Pakistan, with a room full of journalists, including Murtaza Razvi, an editor at Dawn newspaper, discussing challenges facing the country?s vibrant media, including risks to covering Pakistan. Yesterday I was e-mailed that he had been murdered.
Skip to next paragraphBefore I left for Pakistan a few weeks ago on a journalist exchange program sponsored by the East-West Center, I asked colleagues who reported in the country, both Pakistani and American, about their greatest challenge.
Americans complained of the government's game of ?smoke and mirrors,? a disinformation campaign that puts most other government propaganda efforts to?shame. The challenge for Pakistani journalists, on the other hand, was decidedly more severe. ?We have a completely free media in Pakistan, but no protection,? said one journalist based in Islamabad.
How severe? The country leads the world in journalist murders, the latest just yesterday.
Seven of the other eight Pakistani journalists at a meeting with my group proceeded to share stories of threats. It was common, they said, to receive a threat by a phone call from the Taliban for not getting enough quotes from them, from political parties for including the Taliban in a story or not being represented the way they saw fit, and even from Pakistan?s version of the CIA, the ISI.
But this wasn?t something that had them lining up to find a new job. It was just how things work. Most of the time the person on the other end of the line is bluffing, they said. They had gotten used to the fact that Pakistan was the deadliest country for journalists in 2010 and 2011, according to the Committee to Protect Journalists. And killings there have been met with near-perfect impunity throughout the years. For some perspective, consider that there have been 19 unsolved murders of journalists since 2002. (see CPJ?s video)
When you put it that way, having to peer through smoke and mirrors to get to the heart of a story doesn't look so bad.
I visited the Ministry of Information and Broadcasting while I was in Pakistan. The ministry has jurisdiction over the rules and regulations relating to information, broadcasting, and the press. Like many Pakistanis we spoke to on this trip, the minister talked at length about how wonderful it was to have an active, independent, vibrant media that had absolutely no restrictions and how that was contributing to democracy in Pakistan.?
However, when we raised the question of safety and reported threats against journalist, Minister of Information Firdous Ashiq Awan (since replaced), without asking for details or pausing to smooth this over, said: ?Those are complete fabrications. It never happened. It?s not happening.?
We brought up the famous case of Syad Saleem Shazad, a prominent journalist who went missing after exposing Al Qaeda infiltration of the military. He had been ?warned? several times by the ISI for covering sensitive topics, according to his family. He was later found dead. The ISI, was implicated, though it denied involvement.
The minister dismissed the scenario of Shazad's murder as unproven. She did clarify that, "we condemn that sort of action." But she stuck with her statement that there were no threats or real dangers for journalists who were not "over smart." A former local journalist who now works in the ministry agreed with her.
At this point, Issam Ahmed, the Monitor?s Islamabad correspondent, who had been invited to the round table by the minister, shared a story about a time he had been reporting on a sensitive topic in northern Pakistan, when he was summoned into a car by agents to go meet with the ISI bureau chief. The car sped off at breakneck speed to the headquarters, where the chief warned him to ?not report critically.? So, Issam, said, it wasn't a death threat, but intimidation happens.
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Nightclub scraps live zebra plan
30 April 2012
Last updated at 07:28 ET
A nightclub manager said he has been forced to cancel plans to hire a live zebra after complaints from animal welfare groups.
Carbon bar had printed posters promising a zebra at its Zoo club night as a "first" for the Oxford club scene.
Manager Jan Zarecky said it had been planned as "a bit of fun".
The RSPCA spokeswoman said it had worries the zebra's safety would be "unnecessarily compromised for the purpose of entertainment."
"If the Zebra was to be kept outside a noisy nightclub we would be very concerned," she added.
'Serengeti scene'Mr Zarecky said the animal had been booked from an animal acting agency.
"It wasn't ever meant to cause anyone offence. It purely was a bit of fun. The zebra was going to go out in front of the building. We were planning to build a pen made from crowd barriers and decorated with bamboo to set a Serengeti scene."
He said he was "massively surprised" by the amount of opposition from animal rights groups.
Comments were also posted on the social networking sites Facebook and Twitter.
One said: "Would those who support it take their own pets to stand outside the nightclub ahead of a queue of loud, possibly drunken revellers? Not really the place for any animal."
Oxfordshire County Council Trading Standards confirmed it had discussed the idea with the club but said its officers had "reservations" about the proposal.
The club's application for a Performing Animals Licence was withdrawn before it was considered by council officials.
Mr Zarecky said he was not going to rule out hiring animals in future but that next time the club would do things differently.
He added "I'm open to anything that's legal and accepted by society as a whole."
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Failure to understand hackers led to Sony security woes
12 hrs.
The exploits of the hacker known as Geohot have been in the news for years, but to people outside the world of tech it has been more like a series of isolated events than one cohesive story. A new account by The New Yorker adds little information but binds the last five years of hacking into a single thread, showing convincingly that what has contributed most to companies' security woes has been an inability to understand the motivations of those who hack.
Sony has been a favorite target for hackers recently, and it all started when George Hotz, a.k.a. Geohot, opened?up a PS3 to new uses. He wasn't sticking it to the man -- this kind of "jailbreaking" is a time-honored tradition among hackers, the epitome of man vs. machine.
"It?s competitiveness, but it isn?t necessarily competitiveness with other people," Hotz told the New Yorker. "It?s you versus the system. And I don?t mean the system like the government thing, I mean the system like the computer. ?I?m going to stick it to the computer. I?m going to make it do this!'"
Sony had?repeatedly trumped the PS3's security, yet Hotz cracked it in a month. They retreated and restricted what the device could do, and he cracked it again, but faster and better. Each round of patching led to increased righteous indignation among a noisy but small group of users. Eventually, though,?that group took matters further, launching an all-out attack on a company they now?considered an oppressor. Soon, websites started crashing and?the PlayStation Network and other Sony?online services were breached.?
What began as a spat with a single tinkerer ended up costing the company potentially?hundreds of millions of dollars, not to mention quite a bit of credibility, as anonymous hackers spent the next year?attacking them and the highly?public legal battle with Hotz grew into a David vs. Goliath situation.
Hackers didn't break into PSN to collect credit card numbers, they did it for two reasons: first, to protest Sony's handling of the PS3 jailbreak patch and to make the company realize that its boasting was far from justified. Second, for fun. Hotz says: "I don?t hack because of some ideology.?I hack because I?m bored."
It took a long time for Sony to do what they probably should have done in the first place: Call up Hotz and ask for his help. Facebook, quicker to seize on the opportunity a talented hacker like Hotz offered, had already employed him for eight months.?If you can't beat 'em, join 'em, they say -- or if you're a billion-dollar company, make 'em join you.
What hackers like Hotz represent is the future; they may be super-advanced users today, but in a few years their needs and wants will be mainstream. Who would have thought that hackers' wildest dreams in the early days of Playstation, of streaming video and installing Linux, would become standard features??Hackers see these needs before their peers, and using the skills they've learned as digital enthusiasts, they supply for their own demand.
If companies like Sony recognize these prodigal sons?of skill and foresight as the jewels they are, and not as vague threats to be put down, they might not only avoid some expensive troubles, but they could improve as a company and provide better for their customers. The story of Geohot and his peers shows this clearly, and hopefully that lesson is being learned in the tech industry at large.
Geohot once wrote on his blog that "Hacker is to computer as plumber is to pipes." People learned a long time ago to remain on good terms with their plumbers, mechanics, electricians, and so on. They're learning that it's just as important to be on good terms with their hackers.
Devin Coldewey is a contributing writer for msnbc.com. His personal website is coldewey.cc.
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